Alison Wagonfeld / Advisor
Alison is the head of marketing for Google’s enterprise businesses, including Google Cloud Platform and Google Apps as well as Google Maps for business and Google Education. She was previously an Operating Partner at Emergence Capital and is now an Advisor to the firm. The San Francisco Business Journal named Alison one of the “Most Influential Women in the Bay Area.”
As an Operating Partner at Emergence Capital, Alison was part of the investment team and worked with the Emergence portfolio companies on marketing, strategy, talent/recruiting, and resource development. She worked particularly closely with Textio, Insightly, SteelBrick and Handshake as a board observer, and she managed marketing for Emergence.
Prior to joining Emergence, Alison was the Executive Director of the Harvard Business School California Research Center located in Menlo Park, California. In this role, she was responsible for developing and writing over 100 business case studies and research materials about West Coast companies, with a particular focus on new ventures and software. Alison has also worked closely with the Rock Center for Entrepreneurship at HBS and the Harvard Innovation Lab.
Prior to Alison’s role with HBS, Alison worked at Intuit, where she co-founded QuickenLoans. Alison was also the SVP of marketing and business development at Greenlight.com, an online car sales company, incubated by Kleiner Perkins, which was later acquired by CarsDirect (Internet Brands). Alison has also worked in the mergers & acquisitions group at Morgan Stanley (in New York and Hong Kong), and as a product manager at Microsoft. Alison received her B.A., magna cum laude, from Yale University and her MBA from Harvard Business School, where she was a Baker Scholar.
In The News & Thoughts
- What are the trends you are seeing for enterprise cloud companies?
- Predictions from Emergence Capital for 2016 (TechCrunch)
- Mobile + web apps: It’s all about the blend
- Influential Women in Business 2015
- 6 New Year’s Resolutions for Professional and Personal Growth
We are leaders who invest in leaders. We know what success looks like.
"Meet the enterprise superstars" - VentureBeat